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Figuring out your formula

Let’s think of a social entrepreneur’s idea in three parts – the need, how it can be addressed and what can be achieved. Put as a formula it can look like this: What is your formula? In the simplest form, can you think of what it is you are going to do day to day?

What are the potential challenges, influences and other factors that may hinder or help you to do this? Take a moment to reflect – honestly and realistically – what you think you can achieve. Ideally, set out what you think you can achieve in the short term, the medium term and the long term. On a large sheet of paper, explore what your formula is. This is also a good time to name your idea. Beginners-Guide-First-Edition_img_132

E.g: Local Nature

A ‘Nature Squad’ to clear a derelict outdoor space to plant vegetables, flowers etc. for the community to enjoy

A safe, natural outdoor space for people to engage with nature, meet their neighbours and learn new skills


On another large sheet of paper, map out any anything else that will impact your idea. Consider:

  • Obstacles
  • Opportunities
  • Other Factors